Marketing Your Farm Products 101
Event Details
Date
February 2, 2021
February 9, 2021
February 16, 2021
February 23, 2021
Time
6:30-8 pm
Location
Zoom
Cost
Free Registration : Free
Host
CCE Herkimer County
Garet Livermore
3158667920
email Garet Livermore
Join us for a four-session mini course to help guide you in starting your business. Tune in February evenings to hear tips on planning, finance, sales/pricing, marketing and grant/resource opportunities.
Agenda
February 2 - Introduction/ Finance/ Business Planning - Nicole Tommell, Farm Business Management Specialist, Central New York Dairy, Livestock and Field Crops Team
February 9 - How to effectively price your product - Liz Higgins, Farm Business Specialist Eastern NY Commercial Horticulture Team
February 16 - Navigating the crazy world of Marketing - Matt LeRoux , Agricultural Marketing Specialist CCE
February 23 - Rules & Regulations, Funding Sources - John Piseck, Herkimer County IDA
This program is sponsored in part by the Farm Family Assistance Project (Herkimer County Mental Health grant to CCE Herkimer County).
Registration is required. See link at top right. The Zoom link will be emailed to you upon registration.
Upcoming Events
New York State Fiber Conference
June 9, 2024
Bouckville, NY
Theme for this year: Quality Matters
Announcements
Cash Rent and Custom Harvest Survey
To date, there is limited information available about rental rates and fees for crop harvesting. Farms can use this valuable information for their farm business planning to help improve decision making and profitability.Farmers Can Join MeatSuite For Free!
MeatSuite.com is a free resource provided by Cornell University where NY meat farmers can create a farm profile and list their bulk (wholes, halves, quarters) and bundled (i.e. Grilling Bundle) meat products.Why should farmers join?
1. It's free and easy!
2. Connect with more local customers. In the past year the MeatSuite.com farm directory had 8,300 visits from New York consumers. Farm profiles get as many as 25 views per month from potential local customers. We also spotlight MeatSuite farms on social media and bring attention and purchases to farms through highlights and giveaways.
How do I join?
Farmers can visit https://www.meatsuite.com/farmers/ to create a free farm profile. You must list at least one product for your farm's profile to go live. You'll also have access to Cornell's free Meat Price Calculator, a helpful tool for pricing your meat to make a profit.
While you're on MeatSuite, check out the "Creating Consumer-Friendly Bulk Meats" publication on the log-in page. It has tips on how to create bulk meat products that are easier for first-time buyers to say "yes" to.
If you have any questions as you create your farm profile or products, we're here to help! Please email Matt LeRoux at mnl28@cornell.edu.