Inspired by Annie's: Let's Elevate Your Marketing
April 5, 2022
April 12, 2022
April 19, 2022
April 26, 2022
11:30am - 1pm
CCE Broome County
email Laura Biasillo
This series will take place on Tuesdays in April (5th, 12th, 19th & 26th), from 11:30am-1pm - allowing for participation during flexible lunchtime hours. Annie's Project is taught by trained facilitators and is designed for farm women who have been in farming, or agri-business, or part of the food system for three to five years, and want to develop their understanding, interpretation, and opportunities in sustainable agriculture. Annie's Project gives farm women the opportunity to learn from female agricultural professionals and network with other women in similar situations.
Inspired by Annie's Project - Let's Elevate Your Marketing will take participants through a four week journey addressing all aspects of their farm marketing. By the end of the four weeks participants will --
- Learn how to conduct a brand audit of their farm or business and make updates/changes based on the audit
- Create a marketing strategy statement which reflects their target customer
- Create a social media strategy which meets their business goals
- Understand and evaluate which e-commerce platform makes the most sense for their farm, or products
- Learn to take great pictures
- Understand how targeted communication pieces can help meet their goals
The cost is $60 for the four-part series and registration is limited to enhance group discussions. Sessions will not be recorded. The cost includes copies of all presentations and worksheets, and support from a variety of community partners. To register, click here. For more information, contact Laura Biasillo at email@example.com.
Farms on Film Webinar Sessions
February 26, 2024
February 28, 2024
This virtual seminar will feature film industry experts on how to "market" your property and its use in the film and TV industry. As well as, how to prepare and what to expect should a company crew utilize the farm. $10 to attend.
Managing Weeds in Field Crops
February 28, 2024
DEC Credits available. Two locations to choose from.
Baskets to Pallets
March 13 - March 14, 2024
Are you looking to diversify sales beyond the farmers' market, CSA, and farm stand? Food hubs, grocery stores, restaurants and cooperatives are looking for your products to meet growing consumer demand for local and sustainably produced food. However, successful business with wholesale buyers requires planning and preparation. Two-day event. Morning Refreshments and Lunch provided each day. Space limited.